Who would have thought that simplicity would come back as the biggest trend in denim? Jeff Rudes and Susie Crippen, founders of J Brand Jeans did. Since its arrival in 2005, J Brand has become the # 1 denim line and a favorite among celebrities and fashionable. Focusing on what denim should be about, excellent fit and incredible washes, the jeans are free from any embellishments and back pocket details; putting more focus on the person wearing the jeans.
In November of 2007, J Brand out beat its rival competitors to win the prestigious Supima Denim Designer of the Year Award during LA Fashion Week, with its Lovestory also winning for best body [my personal fav].
Soon to come: the well hyped Green Label collection, featuring 100% organic denim and the launch of their revamped men's line. Let's be serious people, J Brand Jeans are everywhere and on everyone. They're so damn hot, Kate Moss copied the "Lovestory" jean she was so heavily photographed in for her line for Top Shop. Of course only to be seen wearing her J Brands, don't be the last one to have a pair.
XOXO
In November of 2007, J Brand out beat its rival competitors to win the prestigious Supima Denim Designer of the Year Award during LA Fashion Week, with its Lovestory also winning for best body [my personal fav].
Soon to come: the well hyped Green Label collection, featuring 100% organic denim and the launch of their revamped men's line. Let's be serious people, J Brand Jeans are everywhere and on everyone. They're so damn hot, Kate Moss copied the "Lovestory" jean she was so heavily photographed in for her line for Top Shop. Of course only to be seen wearing her J Brands, don't be the last one to have a pair.
XOXO
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