We guarantee this is the only time we will ever post huff kicks on the site. So look past the shoes for a second, and instead peep the eco-friendly packaging they come in. Newton Running makes an effort to create shoes that have as less an impact on the environment as possible. Recently, they wanted to do something with their shoe boxes. They got TDA Advertising and Design to come up with a new molded design that is made from 100% PCW pulp. They got rid of the tissue paper, and also the paper or cardboard often used to stuff the toes of the shoes. Instead, they put a pair of socks in one of the sneakers, and a shoe bag in the other. Innovative design, advanced creativity...an all around good look that the NIKE boys need to look into. via TheDieline
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